LOVE Island’s Molly-Mae Hague turned down £350k and an £80k Range Rover to front fashion brand Missguided.
The reality star then went on to sign a £1m deal with rival clothing company PrettyLittleThing.
Last night, Molly-Mae stunned fans as she wowed in a new advert for PrettyLittleThing.
And adding salt to the wound, the promotional clip made its debut on Channel 4 during Inside Missguided, a documentary about the Manchester-based brand rejected by the Love Island runner up.
Viewers watched as the brand marketing director Samantha and owner Nitin Passi, discussed wooing the 24-year-old into their fold before settling on the offer – which included the option to make a Missguided outfit for her infamous stuffed toy elephant called Ellie Belly.
A narrator said: “If we land Molly-Mae, she’ll take on £350k, but for us it’s worth so much more and could probably put us back on top.”
But despite their belief that other brands would only offer the star £200k, PrettyLittleThing led the way and put £1m on the table.
On leaning the news, the narrator commented: “This is a right kick in the b******s, and to make it worse, Molly-Mae went with one of our main rivals.”
HOAR revealed the beauty – who is already worth an estimated £2million with boyfriend Tommy Fury – signed a £600,000 deal with PrettyLittleThing earlier this month.
She will pick up the staggering salary for just six months’ work with PrettyLittleThing.
Molly-Mae has a hugely popular collection with the Manchester-based fashion giant and the extension keeps her on board until 2021 at least.
In addition, HOAR revealed last year that Molly-Mae had bagged a £500,000 deal to plug the brand’s clothes – the biggest cheque any of the Love Island class of 2019 received.