LOVE Island winners go from adjusting their bikinis to settling into life as Instagram megastars – having walked away with a pocket full of cash.
Once they’ve banked their half of the 50,000 prize they turn to brand deals and personal appearances to make more money – but has the gravy train run dry for any of the former winners?
We take a look at the champions from seasons one to six and whether they made the most of their Island treasure.
Jessica Hayes and Max Morley – series 1
Jessica Hayes and Max Morley won the first series of rebooted Love Island in 2015
The first winners of the rebooted show split just six weeks after leaving the villa in 2015.
Jessica went on to have baby boy Presley last year with fianc Dan Lawry and she is now milking opportunities through social media as a mummy blogger and fashion influencer.
She’s also had a successful career as a glamour model and enjoys a string of sponsorship deals thanks to her 400 thousand followers on Instagram and 250 thousand on fashion marketplace 21 Buttons.
Meanwhile her former fella Max insists he is “not a blogger” to his 257 thousand Insta followers, but still plays a bit of cricket for Durham.
He’s single after his recent fling with 2018 Love Island Laura Anderson fizzled out.
Cara De La Hoyde and Nathan Massey – series 2
The winners from 2016 had a rocky start when they left the villa, but they reunited a few weeks before Cara gave birth to their son Freddie-George.
Brand deals and sponsored social media posts are now the couple’s bread and butter and have allowed Nathan to stay off the building site where he was first plucked from obscurity.
The couple racked in cash with a magazine deal for the exclusive rights to their wedding last summer.
And stints on Towie last year also helped boost their earnings.
Amber Davies and Kem Cetinay – series three
Kem and Amber split after just 132 days of dating – yes we counted – following a string of rows.
They may not have found enduring love but they haven’t done too badly as they have both earned more than 1 million since leaving the villa.
Amber can be found in West End musical 9 to 5, while Kem is a presenter on This Morning.
Kem is reportedly worth around 750,000 and canmake up to 8,600for a single sponsored Instagram post to his 2.1m followers.
Amber is said to ask for 6,900 per post to her 1.6m followers, and has secured a lucrative 500,000 deal with fashion label Motel Rocks.
The stars are single as they concentrate on their rocketing careers.
Dani Dyer and Jack Fincham – series four
Dani and Jack won the hearts of the public and appearedon countless TV shows together after leaving the villa.
Despite seeming to be the perfect match they called off their union in April 2019 – but split hasn’t effected Dani‘s earning power after she landed her own clothing line with In The Style and released a book, What Would Dani Do?
The star, who returned to the arms of ex boyfriend Sammi Kimmence, is still smashing the Instagram game and rakes in up to 4000 per post,calling herself an author and presenter after nabbing a spot fronting MTV’s True Love or True Lies.
Sammi and Dani dated before Love Island and got back together after her split from Jack
Meanwhile Jack can request 2,800 per post to his 2.4 million followers, and he’s launched his own clothing line Rey.
He is currently single, but became a dad after having a one night stand with a friend last year in January.
Amber Gill and Greg O’Shea – series five
Greg O’Shea and Amber Gill won Love Island 2019
The professional rugby player and the beauty therapist were crowned the winners of series five, but unfortunately the couple split via text just five weeks after receiving the prize.
Amber has been earning big bucks as a brand ambassador for Miss Pap on Instagram, with some stars even making commission from everything they sell off their social media.
Amber is currently single after being brutally dumped by text by Greg, who has returned to playing Rugby 7s in Ireland.
He moved on from Amber with stunning athlete Emma Canning.
Paige Turley and Finn Tapp – series six
Paige Turley and Finn Tapp walked away with 50,000 after being crowned the winners of the ITV2 reality show in series six last night.
The couple were announced as the first winners of 2020 winter series after falling in love, beating runners-up Luke Trotman and Sinnise Fudge to win the show.
They are set to move to Manchester with their prize of 50,000.
Who won Celebrity Love Island?
Jayne Middlemiss and Fran Cosgrave in 2005
During the celebrity version of Love Island, Fran Cosgrave stayed away from most of the drama but entertained audiences with his easy-going nature.
He went on to win the show withJayne Middlemiss.
They didn’t stay together after the show as they were put together by the public.
2006 – Bianca Gascoigne and Calum Best
Again these two were voted together by the public.
After a few public appearances together after the show, the reality TV veterans didn’t stay together.
Calum and Bianca were reunited when they both appeared on Celebrity Big Brother in 2017.