ALDI is launching a new bargain hour where food is slashed by 75%.
The supermarket says it will reduce the price of perishable fresh food – including meat, bread, fruit and vegetables – just before stores close.
The specific timings on when the bargain hour starts in your local branch will depend on when it closes.
As it is understood this means reductions will happen in the hour before closing time.
For example, the majority of Aldi stores close at 10pm so you’ll want to start browsing from 9pm.
Aldi says it will select items based on those which are “on their last day of life” and these will be marked with red stickers.
The promotion won’t replace Aldi’s current policy, which is to slash prices of products nearing their best-before date by 30%.
This is usually done after stores close, meaning shoppers previously had to visit shops as soon as they opened to get red sticker bargains.
Instead items will be reduced to 75% after they’ve been reduced to 30%, usually on the the day before their use-by day.
A use-by date indicates when a product may no longer be safe to eat, while best before suggests when food might start to reduce in quality.
Most products can be frozen before their use-by date, which you’ll then be able to defrost and use at a later time.
But be sure to read the label properly to make sure the item can be frozen. You also shouldn’t freeze something after its sell-by date.
The stickers look exactly the same as before but instead have “75% off” in bold text.
The new bargain hour is being rolled out to stores next week but it has already been trialled in branches in Swindon and Cardiff.
All discounted items are sold on a first-come, first-served basis.